Proper Cloth vs Reiss: which button-up wins?
Both land in the premium tier — the Proper Cloth Custom Cotton Dress Shirt at $145, the Reiss Ruban Slim Cotton Shirt at $145. Here's how they stack up, head to head.
| Proper Cloth | Reiss | |
|---|---|---|
| Price | $145 | $145 |
| Material | Wide fabric library — crisp two-fold cottons, oxfords, linens and flannels. | Good-quality cotton, cotton-linen and linen, cleanly finished. |
| Fit | Made-to-measure custom fit from your measurements; remakes refine it. | Slim contemporary fit, true to size; trim and tailored. |
| Quality | Premium — good cloth, clean construction, customisable collars and cuffs; fit is the selling point. | Premium — quality fabric, clean modern construction, refined details. |
| Best for | Hard-to-fit builds, custom dress and casual shirts, and fabric-and-detail choosers. | Sharp contemporary dressing, smart-casual and evening wear, and slim builds. |
| Care | Follow the fabric-specific care; most cottons wash cold and press, with hang-drying for linens. | Cold wash or follow label; press for the sharp tailored look, hang linens. |
Which should you buy?
They sit in the same tier and are priced identically, so it comes down to what you want out of a button-up. Lean Proper Cloth for hard-to-fit builds, custom dress and casual shirts, and fabric-and-detail choosers; pick Reiss for sharp contemporary dressing, smart-casual and evening wear, and slim builds.
We may earn a commission if you buy through this link, at no extra cost to you.