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Bonobos vs Brooks Brothers: which button-up wins?

Both land in the mid tier — the Bonobos Stretch Washed Button-Down at $98, the Brooks Brothers Original Polo Button-Down (OCBD) at $98. Here's how they stack up, head to head.

Stretch Washed Button-Down
Mid tier
Bonobos
Stretch Washed Button-Down
$98
Original Polo Button-Down (OCBD)
Mid tier
Brooks Brothers
Original Polo Button-Down (OCBD)
$98
BonobosBrooks Brothers
Price$98$98
MaterialSoft washed stretch cotton-blend, mid-weight.Substantial cotton oxford cloth, mid-heavy weight.
FitMultiple well-regarded fits, true to size; the fit range is the brand's calling card.Traditional full fit (slimmer cuts available), true to size; size down if you want trim.
QualitySolid mid-tier — soft and comfortable, clean construction; casual washed cloth, not crisp.Heritage benchmark — substantial oxford, the signature soft collar roll, durable construction.
Best forComfortable everyday and smart-casual wear, and anyone who struggles to find a shirt that fits.The classic OCBD look, smart-casual and office wear, and collar-roll enthusiasts.
CareCold wash and tumble low or hang; the washed cloth stays soft and resists wrinkling.Cold wash and hang or press; the oxford softens and the collar develops its roll with wear.

Which should you buy?

They sit in the same tier and are priced identically, so it comes down to what you want out of a button-up. Lean Bonobos for comfortable everyday and smart-casual wear, and anyone who struggles to find a shirt that fits; pick Brooks Brothers for the classic ocbd look, smart-casual and office wear, and collar-roll enthusiasts.

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